The current state of the fashion industry is uncertain and challenging as most executives especially in traditional markets describe it. However, there are still optimistic views as the growth of around 5% globally is being witnessed each year.

This growth is definitely not uniform and it is largely attributed to the emerging markets. Despite this, there is no denying that a good number of fashion players have adapted to the industry’s unpredictable nature by focusing their energies on what is within their control. Continue reading